Drive to Success: Women Car Buyers

by Dealertrack on April 17, 2018

Women have more purchasing power in the dealership than ever before. Make sure your sales teams understand how to develop trust and respect with female customers to earn their purchases.   1- What Does Your Websi...

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Drive to Success: Selling to Women

by Dealertrack on November 6, 2017

Drive to Success is a weekly series capturing the most influential articles, tips, and tricks from industry experts and publications to help drive your dealership to success. Each week will focus on a specific key topic in the automotive industry....

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