Margin Compression Solution: Cut Holding Costs

by Dealertrack on April 5, 2018

In auto retail, time is money. The faster you sell cars, the faster you bring in money and more inventory. Rinse, repeat, and reap the rewards of your efficiency. In today’s margin compression environment, it’s more important than ever to find increases in other areas of your business. And, one of the best wa...

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How to Know What Your Customers Want

by Dealertrack on March 21, 2018

Apple founder and famous tech giant, Steve Jobs, famously said, “A lot of times, people don't know what they want until you show it to them.” Throughout his career, he derided customer data and declined to perform market research. Many...

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A Dealer-Focused DMS

by Dealertrack on March 16, 2018

Original article written by Paul Whitworth, Senior Vice President of Dealer Management Systems at Dealertrack   What does it mean to be a dealer-focused DMS? Two years ago, Dealertrack DMS reframed its strategy to focus on being the High Tech, High Touch DMS. So what does tha...

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Why So Many Dealers Get Stuck Using Legacy Systems

by Dealertrack on February 7, 2018

Fear is a part of life. You might fear the unknown, fear change, or even fear missing out on the latest and greatest consumer craze. But, no matter the form, fear shares a common theme, one defining characteristic that can be particularly harmful if it finds its way into your business. Fear paralyzes. It forces otherwise savvy, reasonable-minded au...

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Becoming a Better Sales Coach

by Dealertrack on January 31, 2018

The author's views are entirely his or her own and may not always reflect the views of Dealertrack. By Tony Troussov, CSP™ When you think about the world of any manager, things change rather quickly.  In this competitive environment, talent development becomes much more important than ever before.  Driving better results i...

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2018 Readiness- Now is the Time to Modernize

by Dealertrack on January 18, 2018

As everyone’s favorite 1980’s teenage school skipper once said, “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” If you’re old enough to remember that quote or you first watched the movie while wearing stonewashed jeans and a Members Only jacket, you understand the meaning behind the messag...

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Why Dealers are Switching to Dealertrack DMS

by Dealertrack on January 10, 2018

So while discounting fear of change as a reason for dealerships to stick with the same old DMS, the reasons for switching to Dealertrack DMS comprise a long list of positives: The Platform is New Imagine using an iPhone or Android that was operated using the same software platform as when the first cellular phon...

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