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3 Ways to Modernize Your F&I Process in the Age of the Customer

by Dealertrack
on August 2, 2018
3 Ways to Modernize Your F&I Processes

In the current Age of the Customer, car shoppers are doing a significant amount of research online before ever contacting a dealership. Once they arrive to the store, car shoppers want their time in the dealership to be productive and efficient.

To enable a better customer experience, dealers should be offering a personal, interactive F&I presentation that is designed to make the most of customers’ time and appeal to their specific needs.

Jason Barrie, Vice President and General Manager of Dealertrack F&I Solutions,  shares more about how your dealership can increase customer satisfaction – and profits – in the Age of the Customer in this article published at AutoSuccess.

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