Sales and F&I
The media coverage of Dealertrack is heating up along with the summer weather. This month, several trade media publications, including Automotive News, SubPrime Auto Finance News, Used Car Dealer Magazine and P&A Magazine, feature Dealertrack.
Dealertrack experts, product managers and thought leaders have been in the media spotlight the past few weeks, talking about topics that range from the subprime market to summer selling trends, F&I products and more.
With the automotive retail world talking about the subprime market, who better than Dealertrack to weigh in with some experience, facts and data? Our Co-President Raj Sundaram recently examined the state of subprime lending in a commentary published by Auto News.
Not using proper digital retailing tools is a bit like leaving a customer standing, unattended, in your showroom. There’s no connection made with a serious car shopper, and that frustrates customers, hurts sales and ruins satisfaction scores.
The FTC today announced Operation Rush Control, an ongoing 32-partner law enforcement sweep against deceptive auto dealer practices, including both civil and criminal actions. To date, 252 cases have been brought in the U.S. and Canada.
When Port City Nissan implemented Dealertrack’s Digital Retailing tools, the dealership saw a 71 percent increase in quality leads -- and have since seen significant results in virtually every key area.
This Thursday at 2 p.m. ET, Dealertrack Associate General Counsel Randy Henrick will discuss how dealers can implement best practices to safeguard their dealership against data security breaches.
Dealertrack experts, product managers and thought leaders have been in the media spotlight the past couple of weeks, talking about topics that range from mobile strategy to changes in F&I and the debut of Dealertrack’s Inventory+ mobile app.
When it comes to car shoppers, many are actually using a smartphone, or tablet, to visit your site, search inventory and conduct those all-important first purchase steps. In fact, according to traffic on the Dealer.com network, more than 40 percent of visits to dealership websites come from mobile devices.
It's been a little while since we lit up a certain ballpark in San Francisco with great tunes and a carnival atmosphere. But ever since the 2015 Client Appreciation Party, we've been reminded about how our story is a continuing reflection of your inspiration, work and our partnership.