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2016 P&A Leadership Summit: Presenting F&I Products Online

  • Paris Hotel and Casino Las Vegas, Nevada (map)

Few topics have spurred as much debate as the push to put more information about F&I products and pricing online. Join Brett Pomerantz, the Director of Product for Digital Retailing at Cox Automotive, as he joins a diverse panel that will cover the theoretical and practical applications of digital F&I -- and the effect these changes will have on the productivity and profitability of dealership finance offices.

About Brett Pomerantz

In his current role at Cox Automotive, Brett leads the Digital Retailing product management and analytics teams. A former dealership internet and sales manager, Brett is focused on creating a better experience for online shoppers and dealership managers during the shopping and buying process that leads to the retail transaction. Through innovative shopper and dealer platforms, Cox Automotive is shaping the way car buyers communicate about the vehicle purchase. The process begins by allowing the consumer to engage with the deal structure online, while giving the dealership the control of their retail profit, pricing and F&I product education.

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