Once a week (or so), we take a look at interesting surveys, stories and perspectives about the business of buying and selling cars.Read More
The technology behind selling vehicles is changing from a dysfunctional array of tools to a smooth and connected journey that fuses the power of online efficiency with in-store, in-person, and at-hand relationship building.Read More
Sharon Kitzman, Vice President and General Manager at Dealertrack DMS, offers a unique perspective on the industry's current innovations, opportunities, and challenges after attending her 26th National Automobiles Dealers Association event.Read More
Making the connection is what the first day at NADA is always about: Renewing your connection with old friends, forging new relationships, and building toward standards of excellence in the showroom.Read More
Missing out on the NADA fun in New Orleans? Don’t fret. We have you covered with galleries, editorial coverage, and more.
If you haven’t yet been to the annual National Automobile Dealers Association (NADA) Convention, imagine the automotive retail equivalent of the Super Bowl...rolled into three very full and exciting days. Indeed, according to Jason Barrie, Dealertrack’s Vice President of Market Performance, this year’s exhibitors cover everything from car wash equipment manufacturers to insurance companies and – of course – technology companies. Even the company that produces those crazy, big floppy arm man balloons is here.
Happiness is Efficiency
At the Dealertrack and Cox Automotive booths, dealers and managers are having meetings and taking demo “test drives” of our latest technology. The prevailing questions so far are about finding ways create a more efficient and consumer-friendly car buying experience.
Check out this sampling of the action, and if you’re at the show – be sure to drop by Dealertrack booth #1914 and say hello!